Why Networks
Copy written for Global Edge
This blog was created for an email marketing newsletter for Global Edge, a student life coaching company founded by Mitchell Itkin. This was a freelance project I worked on for a few months with Mitchell Itkin and Jake Tear.
In today’s job market, the age-old saying “It’s not about what you know, but who you know” carries more weight than ever.
As employers’ expectations for qualifications continue to grow, you might be focusing your energy on that next degree or certification, all while still fearing that someone else is more qualified than you.
But here is a secret: Being the best at something doesn’t matter if no one knows who you are.
Networking is a powerful tool you can wield to build the future you desire, but it’s not just about elevator-pitching yourself to a room full of business executives.
Networks are diverse landscapes made up of your peers, professionals, and mentors. Every conversation is an opened door, and every connection helps build a support system you can trust.
So, why Networks?
Relationship Building:
Networking is about more than just handing out business cards and making small talk at events. It is about developing meaningful relationships that will affect your career and your entire life.
How?
Be Authentic: Cultivate YOUR network; don’t use people as stepping stones. See every connection as valuable and develop a vast network of diverse individuals.
Be Patient: Developing relationships with professionals in your field is not so different from building them with friends. Networks are built upon trust and understanding which are not built overnight.
The Art of Being Seen:
Humans are often simpler than we think, and sometimes, showing up consistently is enough.
Job markets are overcrowded, and there is immense value in someone recognizing you. Networks allow you to be seen, heard, and remembered.
How?
Show your Personality: How will someone remember your name among the noise?
Differentiate yourself; let your personality shine through stories, experiences, or passions.
SHOW UP: Put yourself in spaces where you can learn about things that interest you. This could be an entrepreneurship club on campus, or even going to office hours with your favorite professor. Introduce yourself, and begin to ask questions. You will likely gain more than just the answers
The Value of Social Currency:
There is such great success among Fraternity and Sorority members because it is a network that can easily vouch for your skills, work ethic, and character. Social capital is a powerful asset when seeking recommendations.
So What can I do now?
Join Networks: If you aren’t a part of any networks within your field, the only way to start is to seek them out.
Reach Out: We have been in your shoes before, so don’t be afraid to send us a quick email if you have any questions. .
